Admax Certified Inventory

Trust is earned. Admax Network gives you the confidence to display your brand in our network by certifying all our inventory is brand- safe, relevant and transparent.
Our local media specialists hand-vet every single website and webpage before awarding a publisher with Admax Inventory Certification. Our team also routinely monitors our inventory to ensure ongoing compliance.
This is how we earn your trust.
Brand-Safe
This is a fundamental tenet. We protect your brand by not allowing any sites in our network to have content that is:
| Pornographic | ||
| Illegal, defamatory, or obscene | ||
| Directly related to gambling, alcohol, violence, religion, and/or politics | ||
| Otherwise overtly, suggestive, objectionable, or inappropriate |
But we know that being brand-safe isn’t enough. Our network strives to be brand-friendly so that we can provide a quality environment conducive to your brand. We screen for quality on three criteria:
| Site Quality. We assess each site based on rankings, reputation in the market, professionalism, visual appeal, and usability/usefulness | ||
| Content Quality. We drill down into each web page to verify content professionalism, frequency of being updated, ratio of text to graphics, engagement level with user, and relevance | ||
| Ad Placement Quality. We ensure high-impact placements by insisting on ad placements above the scroll and/or near engaging content, with little ad clutter on the page, using the most common IAB standard ad units |
Relevant
We classify our inventory by a standardized categorization process, and regularly conduct surveys to verify audience demographics. You know what type of sites and content your ad will be played in or next to.
Transparent
We have an open site list so you can verify the appropriateness, quality, and relevance of our network for your brand. And we allow flexibility to opt-out of specific sites should you determine any to be inappropriate for your brand.
Latest News
29 July 2010, Regional
IMMAP Summit 19 -20 August: Turn Your Consumers into Brand Advocates Join Admax Network at the 4th Internet and Mobile Marketing Summit 2010!
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IMMAP Summit 19 -20 August: Turn Your Consumers into Brand Advocates Join Admax Network at the 4th Internet and Mobile Marketing Summit 2010!
read more...
29 July 2010, Regional
AdLib: Why is there a need for an Online Advertising Network? AdLib Editor Valerie Trevor in a face-to-face chat with Mathew Ward from Admax Network
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AdLib: Why is there a need for an Online Advertising Network? AdLib Editor Valerie Trevor in a face-to-face chat with Mathew Ward from Admax Network
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29 July 2010, Global
Why Users’ First Online Activity Each Morning Is Important What site you go to after waking up says a lot
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Why Users’ First Online Activity Each Morning Is Important What site you go to after waking up says a lot
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