Admax Network Celebrates Successful Conclusion to ad:tech Singapore 2009

14 July 2009, Singapore– Over two exciting days, ad:tech 2009 brought together every player in the digital marketing industry for an explosive and dynamic fusion of insights and ideas. Despite the global economic downturn, the most recognised digital marketing industry event in Southeast Asia had a turnout of more than 1,600 attendees. Advertisers, traditional & digital agencies, portals, publishers and technology providers all actively participated, showing loud and clear that digital marketing is in growth mode in Southeast Asia.

Admax Network and Admax Plus are proud to have been part of this successful conference, extending their warm thanks to all attendees, particularly those that took the time to stop by at their booth.

Admax is also excited to announce the winners of iPhone 3G lucky draw sponsored by inSing.com, Singapore’s premier lifestyle web destination.

“I am proud to congratulate Ms. Roma Singhal, from Neo@Ogilvy, and Ms. Vivian Yeo, from Zed Digital on being the lucky winners,” says Mathew Ward, Managing Director for Admax Network Singapore.

Executives from Admax Network and Admax Plus were highly active at ad:tech: greeting visitors, talking with clients and participating in expert discussions on digital advertising. Grant Watts’ panel, ‘Performance Marketing – Ad networks and exchanges’, had him explore how ad networks are eliminating the difficulties with traditional buying and selling of online channels. Wolfgang Jaegel, Founder and Regional Managing Director of Admax Plus, on the ‘Leveraging Social Media’ panel discussed how social media can go beyond youth marketing, and into realms such as B2B brand engagement.

“ad:tech’s impact on Southeast Asian digital advertising is unmistakable,“ says Grant Watts, CEO of DMS Group.“The interest shown this year by leaders from all forms of media is a demonstration of the growing maturity of the industry.”

Paul Beckley, Vice President, ad:tech Singapore stated at the beginning of the event: “Online advertising and digital marketing platforms can no longer be seen as new media as it has definitely already entered the mainstream.”

"ad:tech Singapore offers the ideal environment for marketers to debate the enigma of the digital landscape, and exchange strategies on leveraging the multiple media platforms that digital and online provide and reach to the increasingly sophisticated audience," said Paul Beckley, Vice President, ad:tech Singapore. "Time is of the essence in developing an understanding of the impact and influence of the digital space on marketing and marketers".

1. Mathew Ward, MD Admax Singapore, presents iPhone 3G to Ms. Roma Singhal, Neo@Ogilvy
2. inSing.com iPhone Lucky Draw!
3. Mathew Ward presents iPhone 3G to Ms. Vivian Yeo, Zed Digital
4. inSing.com Buddy Man welcomes all ad:tech participants
5. Admax Network gets ready to welcome participants
6. Admax Plus at ad:tech
7. Admax Network and Admax Plus Team
8. Admax Network at ad:tech
9. ad:tech Singapore 2009

About Admax Network

Admax Network launched in 2006 is a subsidiary of Digital Marketing Solutions (DMS Group). It is the largest online advertising network in Southeast Asia with offices in Thailand, Malaysia, Singapore, Indonesia, Philippines and Vietnam. Admax Network combines over 1,200 of the top local and international websites, making it easy for advertisers to reach their target audience online, and helping publishers to maximize their revenues through a range of display advertising products. For more information, please visit www.admaxnetwork.com.

About Admax Plus

Admax Plus Co., Ltd. is a subsidiary of Digital Marketing Solutions (DMS) Group. The company is Southeast Asia’s leading search and social media marketing company, providing a wide range of services for press release syndication, video syndication, search and social media marketing. Launched in 2008, the company has a regional presence and serves a number of global brands including Accor Hospitality, Bangkok Airways, Ford, HSBC, LG, MasterCard, Nestle, Nike, Samsung, Singapore Airlines, Singapore Tourism Board, Symantec and more.

Admax Plus’ platform, (www.syndacast.com), delivers marketers a simple yet effective way to leverage Web 2.0 channels of distribution for press releases and videos to engage their target audience. For more information, please visit www.admaxplus.com.

 

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